Vol. 63, No. 8 September 2006

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Common Law Fraud Claims: A Critical Tool for Litigators
Common law fraud claims are basic to the general litigator’s toolbox but care must be taken to distinguish actionable fraud from various nonactionable types of misrepresentation, “puffery,” and related behaviors.  The concept is flexible enough to fit a variety of circumstances, but is subject to a wide variety of attacks as well.
By V. John Ella

Law Firm Marketing: Success is in the Details
There is a common misconception that marketing equates to advertising and spending a lot of money. That can't be more wrong. It's all about sweating the details.
By Donna Erickson

A Crack in the Shield? Malpractice Coverage at Risk
The protective value of professional malpractice insurance is uncomfortably in question following a recent unpublished decision of the Minnesota Court of Appeals.  Pending clarification of the law on this issue, lawyers and other professionals are well-advised to find their firm’s malpractice insurance policy and have a look at the provision concerning deductibles.
By Daniel S. Kleinberger



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